Tesla Introduces New Lunar Silver Paint Option for Model S and Model X Luxury Vehicles

Tesla (TSLA) Introduces New Lunar Silver Paint Option for Model S and Model X

Tesla has unveiled a new premium silver paint option for its flagship Model S luxury sedan and Model X luxury SUV, named Lunar Silver. This new color has been highly anticipated by Tesla enthusiasts in North America, especially since the introduction of Quicksilver in Europe in 2022. Following popular demand, Tesla recently added Quicksilver to its Model Y electric SUV in the US.

The Fremont car factory, where Tesla produces its Model S and Model X electric vehicles, has now been equipped with the capability to offer the Lunar Silver color. This new paint option is available for Tesla customers worldwide, with an additional cost of $2,500 in the United States.

Described as a clean silver color with a metallic effect and subtle blue tint, Lunar Silver offers a technical and dynamic feel. This new color option replaces the previous Stealth Grey and Midnight Silver Metallic shades, providing a true silver option for Tesla vehicles.

With Model S and Model X being the lowest-selling models in Tesla’s lineup, the introduction of attractive new paint options like Lunar Silver is aimed at boosting sales and increasing margins in the luxury segment. The automaker has updated its online car configurator and press photos archive to reflect the new color option.

Tesla enthusiasts can now customize their Model S and Model X with the sleek Lunar Silver paint, adding a touch of elegance to these already impressive electric vehicles. Stay tuned for more updates on Tesla’s latest offerings and follow us on Google News, Flipboard, and RSS for the latest news.